mLearning Resource Hub
Outreach, marketing and communications are all components of publicizing and promoting mLearning opportunities and impact both within and outside of your organization. While the audience and goals of a communications product will vary, effective mLearning outreach approaches will inform, support and empower your target audience to take action. Effective outreach and communication reaches people at the right time and place.
Make decisions about what to communicate and to whom by answering the questions:
- Who needs to know about mLearning?
- What do they need to know?
- When do they need to know?
- What actions do we want them to take?
- What are the best ways to reach them?
Consider using innovative tech-forward strategies that provide opportunities for expanding reach as the foundation of your communication efforts. Adopt communication strategies and technologies that potential learners use – choose Instagram, perhaps over LinkedIn or email lists. Make sure your website is up-to-date. Create content and make use of online media (videos, podcasts, maybe even digital stories!) for sharing your success and reaching new partners who can help you expand your network of potential learners.
On this site you can find different resources, ranging from templates, workplanning tools, tips for different methods and messaging, as well as other tools your program can use to inform and support your outreach strategy and implementation.